Mr. Syed Alamgir, Executive Director, ACI Limited addressing as the Keynote speaker at the seminar on “Marketing: Challenges and Opportunities”
The Department of Business Administration & Institutional Quality Assurance Cell (IQAC) of Daffodil International University (DIU) organized a seminar on “Marketing: Challenges and Opportunities” at DIU Auditorium on November 24, 2015 to create awareness about modern marketing practices in Bangladesh.
The purpose of this seminar was to introduce Corporate Marketing Culture and Practices to our students which will guide their future career plan in marketing. It was arranged as an essential part of IQAC activities to enhance quality of higher education. It provided practical exposure to our students for better understanding of marketing.
The Keynote speaker of the seminar was Mr. Syed Alamgir, Executive Director, ACI Limited. The seminar was chaired by Professor Rafiqul Islam, Dean, Faculty of Business and Economics and welcome speech was delivered by Mr. Mohammed Masum Iqbal, Associate Professor & Head, Department of Business Administration. The members of Self Assessment Committee, IQAC of the Department of Business Administration were present in the Program. The members are Mr. Sayed Farrukh Ahmed, Assistant Professor & Associate Head, department of Business Administration and Mr. Dewan Golam Yazdani Showrav, Lecturer, Department of Business Administration.
The speakers at the seminar highlighted the challenges and opportunities of Marketing in Bangladesh. Mr. Alamgir presented current business performance of Bangladesh at Macro level and the role of ACI limited. He also presented various marketing strategies of ACI in recent years.
